MiniMBA, created by renowned marketing professor and consultant Mark Ritson, delivers MBA-level training designed to empower teams with strategic marketing and brand management skills. With over 29,000 global alumni and corporate clients like Google, Adidas, the BBC, and Yakult, this program has transformed marketing teams worldwide.
Transform Your Marketing Team with MiniMBA
Join leading businesses on MiniMBA:
Proven Results with Measurable Impact
• 95% feel more confident in their marketing strategy
• 92% say they are more effective at work
• 89% feel better equipped to drive business growth
Global & Flexible – Learn Anytime, Anywhere
The 100% online program allows teams to study on their schedule, while fortnightly live Q&A sessions ensure interactive learning.
Corporate Group Discounts & Tailored Learning
Join hundreds of companies using MiniMBA as a cost-effective way to upskill entire marketing teams and ensure a consistent strategic approach across markets.
Pre & Post-Course Assessments to Track Success
Benchmark your team’s progress and demonstrate the ROI of investing in marketing capability.
have taken MiniMBA as part of a team
over 90% of our alumni would recommend the course
felt more positive about their employer as a result
of alumni feel more confident and effective
You’ll come away with a ‘Marketing Foundation’ like you’ve never known before! It’s laid out to perfection in a fun and interactive manner, that cements every step of the process.
Sales & Marketing Planning Manager
BBC Studios
Learning should be challenging, but fun and engaging. MiniMBA does this in spades – anything that can inspire me to watch it after 14 hrs of back to back soul destroying MS teams calls must be good!
Global Product Strategy Manager
Cytiva
You must do it! It’s better than a marketing degree that is theory based, this gives you skills you can apply to work daily.
Sales Director
News Corp
The course leaves you feeling inspired to be a better marketer; leaves you better equipped with practical tools to allow you to go forward and make a difference in your role.
Marketing Manager
Aviva
Customise
Make MiniMBA part of your company development program.
Work with our training team to customise your program, from branding the learning journey to adding additional features and even building your very own bespoke program. Tailor your experience with the following add-ons to make it just perfect:
Make MiniMBA your own. Customise your learning journey to bring MiniMBA in-line with your wider training options. From weekly emails and custom reports to rebranding the entire online learning portal.
Don’t settle for 99% perfect. If MiniMBA could be 1% more relevant to your business, tell us. Work with our training team to add additional features, content or facetime with Mark until it’s the perfect fit.
Take your training to the next level. Work with Mark and his team to build a custom intake of MiniMBA. Add or create content specific to your business or tailor it to support internal training requirements.
FAQs
Explore our frequently asked questions for anything we might have missed.
MiniMBA in Marketing
Built on the core MBA-level marketing lessons taught at top business schools, this course will help you perfect the crucial core concepts of marketing from research and targeting to pricing and distribution.
MiniMBA in Brand Management
A slice of second-year MBA study, MiniMBA in Brand Management takes you deeper into the topic of brand from diagnosis through to execution and tracking. This is the best next step to becoming a top brand manager.
MiniMBA in Management
Making leaders out of marketers, learn what it takes to make it in the boardroom too. Ten internationally renowned professors from some of the world’s leading business schools will take you through the fundamentals of successful management.
Not necessarily.
The ideal sequence would be Marketing, then Brand Management for a well-trained team, with our Management course ideal for those who show senior leadership potential.
Work with our training team to customise your program, from branding the learning journey to adding additional features and even building your very own bespoke program. Tailor your experience with the following ad-ons to make it just perfect:
By preserving a consistent business-wide approach to marketing, MiniMBA provides a way to onboard new team members and upskill established ones to ensure everyone has the same fundamental knowledge.
For group bookings we have price tiers based on volume, please get in touch with our training advisors at [email protected] for more information.
For bespoke training, we offer different ways of how to tailor MiniMBA to your unique business needs, from platform branding to live keynote speeches with Mark. Please get in touch with [email protected] for further information.
Once the booking has been successfully completed the following happens:
Yes, all we need is a list of delegate names and their email addresses.
Courses commence in either April or September. Bespoke courses work around your requirements.
Yes, we do this often for national and global companies.
Not to worry at all. We will work with you to reallocate the place/s or defer to the next course.
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