Raise the capability of your team with world-class, MBA-level training.

Diagnosis first. Strategy second. Tactics third. 

Most marketing training skips straight to tactics. MiniMBA doesn't - and that's exactly why it holds up when the pressure is on.

Created by Mark Ritson and built around proven frameworks and evidence-based marketing principles, MiniMBA teaches teams how to diagnose problems properly, build effective strategy and only then move into execution.

In this guide you'll discover:

• Why team learning create greater organisation impact than individual training
• How leading organisations are building marketing capability at scale
• What's included in the MiniMBA programmes
• How team enrollment works for groups of 5+ learners

You'll also receive a short explainer video showing how leading organisations are using MiniMBA to build capability across teams, functions and regions.